Video & Photography Your agency for visual storytelling.
If a picture says more than a thousand words, what can a video say? In principle, a lot, but only if you put a lot of love and experience into conception and implementation.
The Diversity of Video
Depending on how the project is set up, we can take care of the entire video production, from the idea to distribution, or support our customers in certain areas, for example by designing the film and taking over the art direction, with the implementation in the hands of a film production partner.
Videos for any Purpose
Today, more than ever, moving images have an attraction that can be used in an extremely wide range of ways. We also support you with all other types of videos such as branded entertainment, corporate TV, product videos, event videos and much more.
Step by Step to the Top Spot
Harnessing the Power of Photography
The power of images is indisputable. The impact of this power naturally depends on the quality of the images used. It is therefore worth investing in very good photographic material that powerfully supports the brand and the brand message.
Good pictures are unique and convince through their authenticity. They fit into a well-considered image concept that is 100% in line with the communication goals. We almost always recommend a photo shoot to our customers after a briefing that is precisely tailored to the communication concept and the visual language. This is because stock photos rarely meet the quality criteria and can drag down an elaborate campaign. Although the cheap photos flooding the market are very cheap, they are anything but distinctive.
Unique Storytelling in Words and Pictures
Good storytelling needs good texts. That is clear. But it also needs good images just as much, if not more so. This is because pictures convey at a glance what it’s all about – or not. Photographs should tell a unique story and convey authenticity. We work with several photographers who specialize in different sub-disciplines of photography. Depending on the requirements resulting from the image concept, we make the pre-selection for our customers.
Technical Requirements for Modern Photography
Most modern websites are designed to be responsive. In many cases, this means that the photograph must be scaled so that the subject looks attractive in any image size and on any device. If you don’t take this into account, essential parts of the subject can be cut off by the automated recalculation of the image size.
Our experienced photographers are also given precise technical briefings so that they can take this issue into account during the photo shoot. Professional photographers can also use special formats, such as an extreme wide format for a page hero, in an individual shoot.
Services to Make your Photos really Click
- Development of a brand-appropriate, independent image concept as a briefing for a photo shoot or image search from stock photo providers
- Selection and briefing of a photographer who is suitable for the specific requirements
- Joint determination of locations for the photo shoot
- If necessary, recruitment of performers/models
- Art-Direction während des Shootings für die zuverlässige Qualitätskontrolle
- Post-processing of photos (especially for use on responsive interfaces)
- Agreement on rights so that you can use the photos without any worries